1 March – 31 March 2011, Everyman Cinema, Winchester
Realms of the Unreal is an experimental fusion of contemporary art and graphic design by the Artsim collective (Ian Kirkpatrick and Julien Masson). Fascinated by the bold, hyperactive language of contemporary cinema advertisements, these two Southampton-based artists create promotional materials (i.e. posters, 3D displays, and popcorn boxes) for a fictional movie called Realms of the Unreal.
Their work is made of constantly evolving graphic parts which are created, altered—then assembled into ‘stage-sets’. These modular pieces can be changed and added-to throughout the exhibition, then incorporated into future works.
The following images show the work in progress: